| Record Sales | In 2007, Auntie Anne's® set record sales of $309 million, vs. $293 million in 2006. The company also enjoyed a 10 percent increase in brand awareness thanks to a re-branding initiative it undertook in 2006 to reach new customers. |
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| 20th Birthday | 2008 marks Auntie Anne's 20th Birthday, which the company officially celebrated on February 2nd, with a nationwide Free Pretzel Day and the launch of What a Difference a Family Makes: A New Twist on Giving Back, a program that has rewarded 20 families who volunteer together with grants of up to $20,000 (www.ATwistOnGivingBack.com). Auntie Anne's has a heritage rich in giving back to the community and also offers educational scholarship and home down payment gift programs to its employees and managers at franchised stores. |
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| Premium Products | Auntie Anne's mixes, twists and bakes pretzels to golden brown perfection in full view of customers. Its freshly baked, hand-rolled soft pretzels come in a variety of flavors from Cinnamon Sugar to Sour Cream & Onion, all with a pretzel perfect guarantee; if a customer does not love his or her pretzel, Auntie Anne's will replace it with one he or she does. Auntie Anne's also serves Pretzel Stix, Pretzel Dogs and its signature lemonade, along with other menu offerings. |
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| Global Presence | Headquartered in Lancaster, Pennsylvania, Auntie Anne's has more than 300 franchisees in over 950 locations in 19 countries, which include the United States, Canada, China, England, Greece, Honduras, Hong Kong, Kuwait, Northern Ireland, Philippines, Saudi Arabia, Singapore, Taiwan, Thailand, United Arab Emirates, Indonesia, Malaysia, South Korea and Venezuela. |
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| Franchising Excellence | The foundation of Auntie Anne's success lies in the collaboration it enjoys with its franchisees. This partnership has resulted in numerous awards and honors, including the prestigious "franchisee approved" designation from the Franchisee Research Institute. The company has been ranked number one in the pretzel category by Entrepreneur's Franchise Survey for six years. |
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| Leadership | Auntie Anne's is led by company President and Chief Executive Officer, Samuel R. Beiler. Beiler, who has been with Auntie Anne's for 19 of its 20 years, started as a franchisee and, in 2005, purchased the company from its founders, Anne and Jonas Beiler. Today, Sam steers the strategic direction of the company and is committed to ensuring the preservation of the company's unique culture, strong business model, and charitable giving. His favorite Auntie Anne's Pretzel is Cinnamon Sugar Stix. |
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